Did you know that the Wayback Machine can help you reclaim lost links? If you’ve ever experienced broken or missing links on your website, you’ll understand the frustration it can cause. But fear not! With the Wayback Machine, you have a powerful tool at your disposal to retrieve those lost links. By using this clever …
In this quick guide, I’ll outline a process to find content ideas to fulfil your customers’ needs, and optimise your website conversions. While the focus of this process is SEO and content marketing, it can be applied to other marketing activities too. When I heard April Dunford talk about positioning at Learn Inbound 2019, I was impressed. …
SEO strategy that turns your website into a powerful lead generation tool Read More »
Today I will walk you through customers’ pain points. I will explain what pain points are, how to find them, and how to use the results for your website to attract the right paying customers. What are customers paint points? Pain points are problems your customers are experiencing and can be extremely diverse. Uncovering …
When the United Kingdom leaves the European Union, British entities and citizens residents will no longer be eligible for registration or renewal of .EU domain names. This can seriously impact upon online businesses: Loss of traffic A site-wide drop in Google rankings. Google will not bring users to ineligible websites. Links from other websites, newsletters, …
Are .eu Online Business Ready To Survive To Brexit? (update April 2021) Read More »
True story. Not long ago, I was asked by a digital agency to perform an SEO audit for a well-known organisation based in Dublin. The agency wanted me to provide them with a complete SEO audit, on-site and off-site, to pitch to their client for a website redesign and to improve their current search engine …
